
According to marketing guru and best-selling author Seth Godin, what sets successful entrepreneurs (and pop stars and weight lifters and car salesmen) apart from everyone else is their ability to give up on Cul-de-Sacs while staying motivated in Dips. The hard part is knowing the difference and acting on it.

At this point you might be in a Dip, which will get better if you keep pushing, or a Cul-de-Sac, which will never get better no matter how hard you try. Then it gets harder and less fun, until it hits a low point - really hard, really not fun. The hard part is knowing the difference and acting on it Every new project (or career or relationship) starts out exciting and fun.


Every new project (or career or relationship) starts out exciting and fun.
